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Behind the Franchise

The marketers behind the brands

Photo

Behind the Franchise

The marketers behind the brands

Photo

Behind the Franchise

The marketers behind the brands

Mark Amery

Mark Amery is a serial entrepreneur and franchising expert, known for founding Puddle Pool Services and developing brands like Toodaloo Pest Control. As CEO of Puddle Pool Services, he has modernized pool maintenance across Canada and the US with features like all-inclusive pricing, e-reports, and a mobile app. Passionate about entrepreneurship, Mark frequently speaks at Canadian schools and universities and has appeared in BC Business and on Dragons' Den. His "tough love" approach to business emphasizes CRM, business strategy, and innovation, always seeking new ways to grow his brands and support franchise partners.

Episode #3 - Having Fun Growing Fast

Dive into the pool of entrepreneurship with Mark Amery, founder and CEO of Puddle Pool Services! In this episode of Behind the Franchise, host Paul Ehlinger chats with Mark about building a fun, vibrant brand in the home services industry.


Highlights:

  • Mark's journey from a single home service brand to multiple successful franchises

  • The importance of maintaining a personal touch as your franchise grows

  • Innovative marketing strategies, including wrapping buses and joining Santa Claus parades

  • How Puddle Pool Services leverages technology to streamline operations

  • The challenges and rewards of rapid franchise expansion

  • Mark's unique approach to work-life balance as a father of five


From "grabbing life by the cannonballs" to fostering a playful company culture, Mark shares insights on how Puddle Pool Services is making waves in the franchise world. Whether you're a budding entrepreneur or an established business owner, this episode is packed with valuable lessons on brand building, franchisee relations, and staying afloat in a competitive market.

Don't miss this refreshing conversation that proves business doesn't have to be all work and no play. Dive in now!

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"Behind the Franchise" is brought to you by the great team at Flamel.ai - the AI-powered, social media management hub for multi-location brands.

Powered by Flamel.ai

"Behind the Franchise" is brought to you by the great team at Flamel.ai - the AI-powered, social media management hub for multi-location brands.

Powered by Flamel.ai

"Behind the Franchise" is brought to you by the great team at Flamel.ai - the AI-powered, social media management hub for multi-location brands.